Brain Sentinel came to us looking for promotional materials to launch their new product. We had very few graphic elements to work with as they were a new company, consequently, we had to develop the visual platform for the product. We had an extra challenge for this project as the device has medical, legal, and regulatory restrictions. Every aspect portrayed on the images had to be carefully thought out and approved by both the medical and the legal departments of the company. Plus the images needed to convey to both, end users, the patients, as well as, the doctors who would refer the product.

We worked closely with Brain Sentinel’s team to develop the brand image for the new SPEAC System. We ensured that everything was aligned to the visual style they wanted for the product, keeping the key messaging and visual style consistent across all images created.